A New Chapter
HAJOK Design is embarking on a new chapter together with Spring CC. Through this partnership, the Hamburg-based branding agency strengthens the packaging design expertise of the international Spring Family which is Denmark’s largest agency group by revenue.
The partnership brings together the strengths of both companies: HAJOK Design’s expertise in branding and packaging design with Spring CC’s packaging know-how, as well as the group’s international capabilities in scalable production, campaign development and cross-market adaptation. With this merger, Spring CC continues to expand its capabilities and pursue its growth strategy through acquisitions.
Design with Tradition
HAJOK Design was founded in 1997 by Klaus P. Hajok and has built an outstanding reputation over almost three decades through consistently creative work, close client relationships and strategic design expertise. The agency advises numerous national and international brands in the food, drinks, beauty and pet food sectors.
Growing with Confidence
Both companies emphasise that continuity, corporate culture and client relationships will remain top priorities throughout the integration process. Klaus P. Hajok will continue to lead the company as Managing Director during the transition period. The parties have agreed not to disclose the financial details of the transaction.
Spring CC is part of the Spring Family. The agency group is already Denmark’s largest by revenue. The acquisition of HAJOK Design will further strengthen this position. The group now employs around 500 people, more than 300 of whom work at Spring CC.
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