Good conscience

Wildcorn, a Berlin start-up is launching five new products and has big plans: change snack culture! The two puffs and three crisps variants are carefully produced with no added preservatives, sugar or colouring, using the best organic ingredients for high quality. Clear labelling and absolute transparency are particularly important for the products – only the ingredients that are in the pack should be shown on-pack. What's more, the new products have significantly fewer calories than conventional salty snacks. The three founders are also committed to protecting honey bees and promoting sustainability, enabling you to snack with a clear conscience in more ways than one. HAJOK Design has helped the brand communicate this new category in the snack segment on-pack and achieve a bold launch at POS.

Inszenierung der Sorte Tomate & Basilikum von The Wild Snack Co: Chips, frische Tomate, Basilikumblätter und Salz auf kräftig blauem Hintergrund – daneben plakative Kalorienangabe ‚206 KCAL‘ in Neongelb als zentrales Designelement.

Eye-catcher

Dynamisches Flatlay von The Wild Snack Co Chips & Flips: Verschiedene Sorten wie Paprika & Tomate, Tomate & Basilikum oder Süßkartoffelflips mit Sourcream & Onion auf knallgrünem Hintergrund – auffälliges Verpackungsdesign in Cyanblau mit großflächiger Kalorienzahl und frischen Zutatenabbildungen.

Loud & courageous

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