Gift Ideas
Chocolate enjoyment made to the highest standards – this is the traditional Sarotti brand’s vision. For over 165 years, the company has stood for high-quality cocoa and particularly careful preparation with a lot of love, expertise and commitment. The brief: this premium character had to be clearly reflected on-pack for these wintertime seasonal items. To this end, our design team was commissioned to create 6 variants and 4 different packaging formats.
Unique
A broader winter appeal was realised by choosing modern colours such as purple and petrol instead of typical Christmas hues. The very special key visual is now the centre of attention. A playful and striking combination of letters, iconography and product photography, including a wide range of different fonts, combine to form the word winter. The design team has developed a clear, reduced new look which nevertheless achieves a delightfully emotional and wintry effect.
Would you like to find out more about our work?
We look forward to discussing it with you!
