AN ICE-COLD SENSATION
Mangaroca Batida de Côco Ice Cream – gives you a refreshing tropical holiday feeling that's hard to beat! Pure ice cream enjoyment is clearly conveyed by the exotic packaging design.
The coconut liqueur classic Mangaroca Batida de Côco ice cream, launched May 2021, is the perfect way to cool off on hot summer days. The ice-cold coconut kiss combined with fruity varieties Lovely Cherry and Passion Fruit make for an exciting and irresistible frozen treat.
Both varieties are refined with original Mangaroca Batida de Côco. Crunchy coconut flakes give the exotic popsicles a finishing touch. The ice cream on-a-stick shape is based on the iconic Mangaroca Batida bottle. Our design team was commissioned to communicate on-pack the easy-going Brazilian attitude to life.
The packaging design takes up well-known elements of the Mangaroca Batida brand world: the white colour with tropical accents and the well-known logo catch the eye, ensuring a high level of recognition. The tropical plants and fruit evoke holiday feelings and whet the appetite for a creamy cooling down on the Copacabana - or at home on the sofa!
Facts & Figures
- Packaging design for 2 ice cream variants
- Photo shooting
- Image editing
- Final artwork
The on-pack finishing, which includes the embossed label and the perfectly presented ice cream convey high quality and draw you into Batida de Coco world.
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